A/HRC/26/30
candidates and parties to all campaigning mediums is essential to ensuring an equal and
pluralistic electoral process that facilitates the free flow of information and ideas.
49.
One important element of political campaigning during electoral processes is the
provision to all parties and candidates of direct access to media outlets for allotted times.
While the media play an essential role in facilitating political campaigns and providing
scrutiny and analysis of political positions, direct access to broadcast media enables parties
to speak in their own voice. The vast majority of established democracies have put in place
regulations stipulating that all candidates be able to directly access publicly-owned
broadcast media services for specific times on an equal basis. In some cases, these
provisions also extend to access to privately owned broadcasters.34 The order of direct
access is generally determined either on the basis of the previous performance of a given
party or candidate, or through a ballot process. Media guidelines issued by the United
Nations Transitional Authority in Cambodia (UNTAC)35 include the principle of fair access
to media outlets for all parties contesting the election, which was a central concern.36
50.
It is essential to the protection of freedom of expression during electoral processes
that political parities and candidates are free to express ideas and communicate about any
issue that they see fit. Unregulated expression and access to information are at their most
crucial during times of political change, and any restrictions upon political expression can
seriously threaten the democratic process. The European Court of Human Rights has
previously spoken out against restraints on political speech, particularly prior restraints.37
Accordingly, campaign speech should not be regulated or restrained, unless it falls within a
well-recognized understanding of restricted expression as recognized under international
human rights law. The United Nations Technical Team on the Malawi Referendum has
noted that, in order to ensure free political expression during electoral processes, any
restrictions on expression must be exceptional and “should not be so vague or broadly
defined as to leave an overly wide margin of discretion to the authorities responsible for
enforcing the law, since uncertainty over legal boundaries has a dampening effect on the
exercise of this right [to freedom of expression] and may encourage discrimination in ...
[the restrictions’] application”.38
51.
Another way that political parties and candidates seek to publicize their platforms
and garner votes is by paying for political advertising. The regulation of political
advertising is a contentious issue. Whereas political advertising can be an important means
by which political parties, particularly those with less public visibility, can educate voters,
unlimited and unregulated paid political advertising increases dependence on campaign
finance and gives an unfair advantage to well-financed political candidates.
52.
States have taken a variety of approaches to paid political advertising. In some
countries paid political advertising is a central pillar of political processes and is not strictly
regulated.39 Other States, particularly those with a strong history of public broadcasting,
34
35
36
37
38
39
14
See Global Campaign for Free Expression, “Freedom of expression and the Angolan elections”,
available from www.article19.org/data/files/pdfs/publications/angola-foe-elections.pdf.
UNTAC, Media Guidelines for Cambodia (1992), pream., para. 4.
See especially ibid., guidelines 2, 4 and 7–10.
For example, the European Court of Human Rights (ECHR) has ruled that, “freedom of political
debate is at the very core of the concept a democratic society….” Lingens v. Austria, Judgment of
8 July 1986, Application No. 9815/82 (see footnote 7), para. 42.
Report of the United Nations Technical Team on the Conduct of a Free and Fair Referendum on the
Issue of a One Party/Multiparty System in Malawi (15–21 Nov. 1992), para. 29.
This is the case, for example, of the United States of America. See Centre for Law and Democracy,
“Regulation of paid political advertising: a survey”, available from www.law-democracy.org/wpcontent/uploads/2012/03/Elections-and-Broadcasting-Final.pdf.
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