A/HRC/27/28 5. Human rights education encompasses: (a) Knowledge and skills — learning about human rights and human rights mechanisms and acquiring skills to apply them in a practical way in daily life; (b) Values, attitudes and behaviour — developing values and reinforcing attitudes and behaviour which uphold human rights; (c) Action — taking action to defend and promote human rights. 6. With a view to encouraging human rights education initiatives, Member States have adopted various specific international frameworks for action, such as the World Public Information Campaign on Human Rights (1988, ongoing), focusing on the development and dissemination of human rights information materials; the United Nations Decade for Human Rights Education (1995–2004) and its plan of action, encouraging the elaboration and implementation of comprehensive, effective and sustainable strategies for human rights education at the national level; the International Decade for a Culture of Peace and NonViolence for the Children of the World (2001–2010); the United Nations Decade of Education for Sustainable Development (2005–2014); and the International Year of Human Rights Learning (2008–2009). Other international frameworks which promote, inter alia, human rights education include the International Decade for the Rapprochement of Cultures 2013–2022; the Education for All (2000–2015) movement; the Global Education First Initiative of the United Nations Secretary-General; and the post-2015 development agenda. 7. On 10 December 2004, the General Assembly proclaimed the World Programme for Human Rights Education. The World Programme, which began on 1 January 2005, is aimed at advancing the implementation of human rights education programmes in all sectors. B. Objectives of the World Programme for Human Rights Education 8. The objectives of the World Programme for Human Rights Education are: (a) To promote the development of a culture of human rights; (b) To promote a common understanding, based on international instruments, of basic principles and methodologies for human rights education; (c) To ensure a focus on human rights education at the national, regional and international levels; (d) To provide a common collective framework for action by all relevant actors; (e) To enhance partnership and cooperation at all levels; (f) To survey, evaluate and support existing human rights education programmes, to highlight successful practices and to provide an incentive to continue and/or expand them and to develop new ones; (g) To promote implementation of the United Nations Declaration on Human Rights Education and Training. 4